Rabbit Hole

At The Orange Habit, we believe Bitcoin isn’t just a technology—it’s a habit, a way of thinking, and a path to true sovereignty. Inspired by the bold orange of Bitcoin’s ‘B,’ we create designer Bitcoin apparel and home goods that spark conversation and embody the principles of decentralization.

As one of the few brands accepting Bitcoin, we are committed to normalizing its use in everyday commerce—helping make Bitcoin not just something you hold, but something you live.